Avril Lavigne
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Latest bulletin 08.13.09

North America Black Star Fragrance Launch!

Hi Everyone!

I'm so excited to let you know that my first fragrance, Black Star is finally going to be available in North America. For those of...

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Bulletins

  • North America Black Star Fragrance Launch!

    Hi Everyone!

    I'm so excited to let you know that my first fragrance, Black Star is finally going to be available in North America. For those of you in the US, check out Black Star at Kohls and for those in Canada you can find it in a month at Shoppers Drugmart stores.

    Avril xo

  • Black Star Fragrance Launch

    Hey Everyone! 

    I'm excited to let you know that my 1st fragrance has officially launched today in Europe. Check it out in stores.

    For those of you based in the US, Canada or the UK it will be just a few more weeks. 

    In the mean time, everyone can check out the new Black Star website: www.​avril-​lavigne-​perfumes.​com

     

    Avril

  • Finding the Perfect Black Star Packaging

    Creating the packaging and bottling for Black Star was very exciting for me. I really love combinations like pink and black and fun accessories like stars and studs. And so this is what you will see in my perfume bottle. The studded ring you see on the bottle is actually a removable ring, which you can wear or hang around a necklace. The box was inspired by my studded bracelets and belts.

     

    To get a first look at the packaging and bottle take this code  4il25 and enter it HERE

     

  • Behind-the-Scenes of My First Fragrance

    Hopefully you all saw my post about the launch of my first fragrance Black Star. Creating this fragrance was a lot of fun.  We started on this project about 2 years ago. To be honest, I never imagined that it would take so long to develop. It has been a very different experience from designing my clothing line, Abbey Dawn or from writing and recording a record.  We worked with really cool and different ingredients. 

    To get a first look at the website take this code 4il25 and enter it HERE

  • New Perfumes

    Hey everyone!

    My first fragrance is going to be released soon. I want you guys to check it out first.

    Just take this code 4il25 and enter it HERE. It will let you in to the secret world of Black Star. Be sure to register because the code, on its own, is only good for entering the site. Once you're registered, you can collect Black Star points and win some cool prizes and maybe we will get a chance to meet.

    Love,

    Avril

  • Tickets Still Available!!

     

    Hey Guys,

     

    Tickets are still available at 1545 Wilcox Ave, Suite 200, Hollywood, California, 90028  but won't be for long! 

     

    Don't miss out!

     

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