If you haven’t come across John B in one of his many musical guises over the past decade, where have you been? This British super-producer has gone on to become one of the most eclectic and unique individuals working within electronic music today. Consistently escaping categorisation, John’s genre-defying catalogue spans the worlds of Electro, PunkRock, Trance and Drum & Bass, and a few other spaces across the bpm spectrum. John’s career began in illustrious style as the pioneering Goldie picked up on this mild-mannered, blonde-locked science graduate and his distinctive drum and bass productions, and he was immediately signed to the legendary Metalheadz label. Tracks such as the euphoric “Up All Night” became seminal hits and even in the ever changing world of drum and bass they continue to be played and enjoyed today. John B instantly became a headlining name on flyers across the globe, and his touring schedule has been non-stop ever since. Never more so than today, John B averages in excess of 120 appearances a year, at club-nights and festivals right across the globe. Establishing his own stable of labels (Beta Recordings, Tangent, Chihuahua and Nu_Electro) to reflect his diverse tastes from liquid funk to Latin, provided the perfect platform for John’s groundbreaking sonic experimentation to develop. From his studio and label HQ in Maidenhead, UK, John has since made major waves within the wider world of dance music. Having picked up on John’s early forays into trance production, Perfecto label boss and DJ superstar Paul Oakenfold commissioned tracks which ended up alongside the likes of Madonna and Justin Timberlake on the epic “Great Wall” compilation. John has also long worn his love of 80s electronica on his sleeve, way before the fashionistas jumped on the bandwagon. He’s been busy signing hot new electro-influenced tracks for his most recent label venture, Nu Electro & has had support from electrohouse scene favourites such as Larry Tee, Mark Moore & Tommie Sunshine. John B has managed to secure himself a truly global following, largely thanks to the power of the Internet and a whole host of exciting & original music. It has to be said that John B was definitely one of the first electronic artists to truly acknowledge and make good use of the Internet’s marketing power: www.john-b.com includes everything from his very own personal blog style diary to exclusive upfront audio, videoblogs and outrageous tour photos & make-up/glamour shots. John B’s last promo mix was downloaded in excess of 150,000 times. It’s also important to notice John’s B’s use of the MySpace phenomenon, John B was way ahead of the crowd on this one too! John B’s profile has been viewed in excess of 1,250,000 times and he has 68,000 friends and counting! Be sure to listen to John B’s ‘Stalking You On MySpace’ for the full story! www.myspace.com/johnbbeta.